Primedia Outdoor supports the launch of Samsung’s epic Galaxy S21 5G Series with an innovative multi-format campaign

Samsung, one of the world’s most renowned electronic brands and South Africa’s most popular mobile phone provider, recently partnered with Primedia Outdoor in launching the all-new Samsung Galaxy S21 5G Series smartphone with an eye-catching out-of-home campaign in the roadside and mall environment. The campaign flighted across Primedia Outdoors’ Urban Digital Network in the roadside…

Primedia Outdoor once more celebrates Valentine’s Day with their outstanding #PrimediaBigLove campaign

For the third consecutive year, Primedia Outdoor celebrated Valentine’s day in the most extraordinary way with their renowned #PrimediaBigLove campaign. The campaign invites the public to send their loved ones a personalised message via social media platforms like Twitter and Facebook and then have their message display across Primedia Outdoors’ selected digital screens in the…

Primedia Outdoor successfully executes first Prime-Intelligence advertising campaign alongside Audi South Africa

Following the success of their dynamic digital capabilities, Primedia Outdoor, the largest wholly South-African owned OOH advertising specialist that also operates in 8 other African markets, have successfully executed their latest technically innovative product offering, Prime(i) Road and Prime(i) Mall. Prime(i) short for Prime-Intelligence, offers advertisers the unique opportunity for mass personalisation through Primedia Outdoor’s…

Let’s go Outside – safely

1 June 2020, the beginning of Level 3 Lockdown for all South African’s during the global Covid-19 pandemic that has placed us in the position of “what’s next?” or more importantly and closer to the soul of the nation – “we’ve got this – we will rise”. There is brutal evidence that the restrictions imposed…