Digital

• Iconic digital sites on South Africa’s busiest highways.
• Manufactured by the world’s premier LED manufacturer, Daktronics
• Countless possibilities of different creative and brand executions
• Transitional creative impacts for movement (no animation)
• Unmatchable colour resolution
• Multiple messaging
• Day part messaging to target different needs and wants during the day

4m x 8m LEDs on main arterials in JHB; PTA and CT

• Located right on the corners of the major “Big 5” intersections in Sandton.
• LED located on major roads leading in to the respective suburbs in Johannesburg and Pretoria.
• Great creative flexibility that allows for animation and low production costs.

LED sites located Townships

• Located in the highly sought Township nodes in Johannesburg
• Allows for multiple creative executions
• Day part messaging to target different needs and wants during the day
• Real time updates
• Tactical messages

• A powerful network of digital screens across major commuter nodes nationally.
• Ranks as touch point for massive audience reach during the last point of contact before purchase decision is made
• Provides a vibrant, dynamic platform with HD imagery and sound, perfectly suited to engage a largely captive audience with a variety of locally produced commercial and entertaining content.
• Allows the airing of TV ads as well as static ads.